What the estimate means
The range is an operating-model output. It is useful for comparing scenarios and identifying weak signals. It is not a formal appraisal, fairness opinion, financing offer, or prediction of the price a particular buyer will pay.
How the range is calculated
adjusted multiple = base multiple × growth factor × churn factor × LTV/CAC factor × age factor
midpoint = max(ARR × adjusted multiple + active-user value, MRR × 6)
low = midpoint × 0.78
high = midpoint × 1.28
Growth is bounded from −100% to 200% monthly, churn from 0% to 100%, LTV/CAC at 6×, and the maturity adjustment at 36 months. These caps reduce extreme-input distortion; they do not make extreme inputs reliable.
Base revenue multiples
Each revenue model begins with a fixed base multiple. The operating factors above then adjust it. The base values are model assumptions—not quoted market prices.
Six visible signals, weighted to 100
Revenue strength
28%ARR compared with a $600k reference ceiling
Unit economics
18%LTV/CAC, capped at 6×; neutral fallback when omitted
Retention
16%Monthly churn, with 20% treated as the floor
Growth velocity
16%Monthly growth, with 30% treated as the ceiling
Scale potential
12%Active users compared with a 100k reference ceiling
Maturity
10%Months active, capped at 24 months
The operating score describes the inputs used by this model. It is not a credit rating, investor endorsement, or standardized industry score.
External context, not borrowed certainty
We use public market commentary to challenge the model’s assumptions and explain where private valuations differ from public-company benchmarks. Two useful reference points are the SaaS Capital Index for public SaaS context and Acquire.com’s calculator, which states that it uses thousands of closed acquisitions. EvalyMe does not claim access to Acquire.com’s transaction data and does not reproduce its methodology.
Change one input. Ask why the result moved.
The model is most useful as a scenario tool: verify your inputs, change one operating assumption, and decide whether the work required to improve it is commercially sensible.
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